The fun and fabulous cosmetics brand is already made available to makeup enthusiasts in the Philippines. Filipinas can now get to enjoy J.Cat Beauty’s extensive range of professional-quality cosmetics and makeup tools.
Top billed by its celebrity endorser Arci Munoz, the brand opens the first of three stores in the Philippines. “J. Cat has everything! From the rich and wild colors to the classics and the nudes,” exclaimed Arci whose different looks including the sweet Girl Next Door, the sexy Rock Maiden and the fierce Glamazon were shown during the launch.
Prolly the celeb that’s most experimental and bold in style (gray purple hair, black lippy, rocker chic vibez, anyone?) in today’s showbiz industry (kinda seeing Jolina in her who I loooove). Asserting that there’s no box when it comes to beauty, no pressure to look the same, and no limits when expressing one’s self.
Since 2012, J. Cat Beauty has been providing affordable high-quality products to the international cosmetics market. Born in Los Angeles, California, J.Cat Beauty takes pride in their vast selection of professional-grade cosmetics and makeup tools that Filipina beauty junkies have been clamoring for.
Well-loved among social media-savvy millennials, the brand’s phenomenal success is also credited to its high visibility on Instagram and other online platforms. International beauty gurus like Michelle Phan, Desi Perkins and Chrispy have featured J. Cat Beauty products in their tutorials.
“J.Cat is a favorite among international beauty makers and makeup lovers. Globally, it has a massive online following from IG tutorials and Youtubers. That’s why we are excited to bring this brand to the Philippines,” said Erin Pacheco, General Manager of J.Cat Beauty.
Few months ago, I got the chance to experience the 1st J.Cat store in Uptown Mall BGC so let me tour you to the products that were calling me and my makeup creative self!
The brand boasts makeup products that don’t require much retouching. They only produce high quality formulations that deliver comfortable and long-lasting pay off.
Not only that, it has a myriad of colors and textures, more than the colors of the rainbow. This makes J. Cat Beauty core high in the wearability meter. Choosing from its selection of vivacious colors is something local patrons have been looking forward to. The highly-pigmented shades get any selfie-lover excited! J.Cat’s beauty arsenal make the wearer look gorgeously glammed up whether on or off cam.
Since J.Cat targets creative and free-spirited women of all ages, the brand delivers products that are affordable and attractive. This color powerhouse is both wallet-friendly and an eye candy. With this, more people can enjoy the perks of having so many possibilities when it comes to their makeup looks.
During the launch, I roadtested the wonder lip paints and the lipfinity matte shades. I like that both has a very wide variety of shades (from lime greem to black!). I’m leaning towards the wonder lip paints as they’re more consistent and creamy in formulation.
I really love how they have a wide variety of shades, reflective in the mood and feel of the store. From nail polishes (above), to blushes (below), which are very pigmented and cute!!!!
Every J.Cat beauty item is formulated without sulfates, phthalates , GMOs, triclosan and other toxic chemicals. I even saw mineral-based glitters which are lot better for skin and the environment. The chemical free-formulations, naturally are good for the skin. Not a single item has been tested on animals, making the whole range of products 100% cruelty-free.
Since J. Cat Beauty embodies vivacity, creativity and endless possibilities, its brand ambassadors or “Makeup Kittens” were carefully chosen: Jessica Yang, Jach Manere and KC del Rosario. I love Jessica Yang’s quirky oriental features which made interesting match for J. Cat Beauty’s colorful products.
I’m just so thrilled to play with more of J.Cat’s product for my looks and YT. My eyes are full of color and indeed, meowmazing!!