During the launch of the ‘Northern UNIQLO Anniversary Sale’ in SM City Clark, UNIQLO unveiled their newest line of innovative denim jeans via a special sneak peek. Hitting UNIQLO stores very soon, UNIQLO’s new denim jeans perfectly mix aesthetic quality with advanced clothing technology Uniqlo is known for to give Pinoy consumers their best pair yet.
UNIQLO has been a brand that provides clothing with innovation and real value, engineered to improve everyday life year-round for women, men, kids and babies. Committed to creating clothing that focuses on the wearer, product offerings include Filipino’s everyday wear necessities such as premium Denim Jeans, Graphic T-shirts, Polo Shirts, Supima Cotton T-shirts and Innerwear. The product line-up will also include the brand’s unique and proprietary collections AIRism, HEATTECH, and Ultra-Light Down.
I got to know more about the brand when they invited us to visit large big store in Pampanga. Alongside their Northern Sale (yey!), UNIQLO is offering four new denim jeans: Miracle Air Skinny Fit Jeans, Ultra Stretch Jeans, Smart Shape Jeans, and Stretch Selvedge Slim Fit Jeans which will be made available nationwide starting August 3.
“By understanding the everyday need of our consumers, we are introducing UNIQLO’s high-quality denim jeans,” said Yamada. “We have opened a new page in the history of jeans as we partnered with the world’s best denim manufacturer, Kaihara, to elevate everyday movement.”
- Soft and light – Miracle Air Skinny Fit Jeans is incredibly soft and is about 20% lighter than any regular jeans. UNIQLO uses a special yarn developed by Toray and Kaihara’s advanced technology. Miracle Air Skinny Fit Jeans is very flexible and has a two-way stretch functionality. It also features various hues and a more subtle texture in washed finished and ultra-slim silhouette.
- Comfortable and stretchable – The Ultra Stretch Jeans is a super skinny fit denim jeans with a simple and unobstructed design. It uses an outstanding stretch material with over 50% stretch rate and has oversized rear pockets that create a minimizing effect at the back. The bottom opening of the Ultra Stretch Jeans is also wider, giving enough room for the ankle.
- Beautifies and enhances – An advanced version of the regular fit straight jeans is the Smart Shape Jeans. It is made with a one-of-a-kind fabric that helps beautify and shape the mid-section for a slim and attractive waistline. Smart Shape Jeans also used special materials for the pockets and zipper that aims to make the belly flat.
- Traditional Selvedge – A man’s jeans, the Stretch Selvedge Slim Fit Jeans is made of high-quality Kaihara denim materials that ensures comfort in tight and slim fit. It also has elaborated details; its button, rivet and stiches matches the color of the jeans which will surely go well with any casual or dress top.
I got to shop more jeans (Yey again for me) and I’ll share my thoughts about UNIQLO very soon in my next OOTD! View more photos of our shopping day below: